Impulsion Strategies (“we,” “our,” or “us”) values your privacy. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, interact with our content, or engage our services.

Who we are

We are a consulting firm specializing in strategic communications, message development, and political strategy. Our website address is: https://impulsion-strategies.com.

Information We Collect

We collect only the information necessary to operate our business and communicate with you effectively.

a. Information you provide directly:

• Contact information such as your name, email address, phone number, or organization when you fill out a contact form, sign up for updates, or inquire about our services.
• Any additional details you choose to share when communicating with us.

b. Automatically collected information:

• Basic analytics data such as IP address, browser type, pages visited, and time spent on the site, gathered through standard web technologies like cookies and Google Analytics.
• This information helps us understand how visitors use our site so we can improve user experience.

How We Use Your Information

We use your information to:

• Respond to your inquiries or requests.
• Provide you with information about our services.
• Improve our website and client experience.
• Maintain internal records and communications.

We do not sell, rent, or trade your personal information to any third party.

Sharing of Information

We may share limited information with trusted service providers who help us operate our website, analytics, or communications—such as website hosting, email marketing, or scheduling tools. These providers are bound by confidentiality obligations and may not use your information for any other purpose.

If you request a password reset, your IP address will be included in the reset email.

Visitor comments may be checked through an automated spam detection service.

We may also disclose information if required by law or to protect our rights or safety.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Our website may use cookies and similar technologies to enhance your experience and analyze site usage.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

You can adjust your browser settings to refuse cookies.

Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.

Essential Cookies

Essential cookies enable basic functions and are necessary for the proper function of the website.

Cookie ID	Purpose	Duration
wpconsent_preferences	This cookie is used to store the user’s cookie consent preferences.	30 days

Statistics

Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.

Google Analytics

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.Learn more

Cookie ID	Purpose	Duration
__utmb	Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.	30 minutes after last activity
__utmc	Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.	End of session (browser)
__utmz	Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server	6 months after last activity
__utmv	Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.	2 years after last activity
__utmx	Used to determine whether a user is included in an A / B or Multivariate test.	18 months
_ga	ID used to identify users	2 years
_gali	Used by Google Analytics to determine which links on a page are being clicked	30 seconds
_ga_	ID used to identify users	2 years
_gid	ID used to identify users for 24 hours after last activity	24 hours
_gat	Used to monitor number of Google Analytics server requests when using Google Tag Manager	1 minute
_gac_	Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.	90 days
__utma	ID used to identify users and sessions	2 years after last activity
__utmt	Used to monitor number of Google Analytics server requests

Third-Party links and Embedded content from other websites

Our website may contain links to external websites or social media platforms. We are not responsible for the privacy practices or content of these third-party sites.

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Security

We take reasonable technical and organizational measures to protect your information from unauthorized access, disclosure, or misuse. However, no method of online transmission or storage is 100% secure, and we cannot guarantee absolute security.

Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The revised policy will be posted here with a new effective date.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at contact@impulsion-strategies.com.